A Guide to Baby Shower Invitations & Birth Announcements

Embracing the arrival of a newborn transcends mere celebration. From the ethereal celebration of a baby shower to the resounding proclamation of a birth announcement, each gesture is an ode to life’s most precious treasures. As a seasoned newborn photographer, I’ve witnessed the transformative power of capturing these exquisite moments in their purest form. Today, we will indulge in the artistry of creating bespoke baby shower invitations and birth announcements alongside a visionary stationery artist, with sophistication and luxury into every aspect of welcoming your newest family member.

Interview With Meg Morrow Design

Can you tell us a little about yourself and your journey as a stationery artist?

My name is Meg Morrow and I am a wedding stationer located just outside of Cleveland, Ohio. I design wedding invitations, day-of paper and other fun paper goods for weddings and events. I started my business over 10 years ago when planning my own wedding and fell in love with designing all my stationery details. I offer luxury wedding and event invitations through both an online collection as well as custom design for couples and hostesses looking for a fresh take on traditional stationery.

What advice do you have for new parents when selecting baby shower invitations and birth announcements?

I’m always a fan of a good monogram! I think that choosing an invitation, whether pre-designed or custom, that allows you to customize with the baby’s monogram makes everything feel very personalized and special. Plus it’s something you can use on other items – think embroidered blankets, nursery signs, etc. Outside of a monogram, for showers, I always recommend going through a stationer that can provide the total package for your event. From invitations, to signage for the day, to cocktail napkins that match. Guests really notice when the event design is cohesive down to the very small detail. Plus it makes it much easier on you or the host of the event.

Where do you suggest parents draw inspiration from when creating unique and personalized invitations/announcements?

Consider what your story may be. Who are you two as a couple and what values do you have as a family? Also, consider your lifestyle and pick something that guests or recipients will know is very “you” when they open it. No need to create a “brand” for this little one but if they had their own signature colors I wouldn’t be opposed 😉

Are there specific baby shower invitations or birth announcement trends you love seeing right now?

I think very sweet and precious designs with small details, focusing on a beautiful photo of your little one is my favorite for an announcement. They are the star of the show so don’t be afraid to let the photo speak for itself. I’m also loving delicate floral patterns, nothing too bold, and of course softer color palettes. Lately, we have seen a huge trend in using QR codes for rsvps. I’m definitely not against this but I try to incorporate the QR code in a way that doesn’t take from the design of the invitation. A small separate card is always my go-to.

What are some must haves to include on a baby shower invitation or a birth announcement?

Don’t forget to have your guests rsvp in enough time for you to give guest counts to your vendors. You want the planning process to go as smoothly as possible and having guests rsvp early helps you to check things off your list with little stress!

photograph provided by Meg Morrow Design

Any tips for parents when it comes to sending out their baby shower invitations and birth announcements?

Definitely double-check your addresses and make sure you have the correct postage. This is true for all invitations and announcements. The USPS constantly changes postal rates and your invitation or announcement may require extra postage because of size or shape. It’s always best to visit your local post office and have them weigh and measure your assembled envelope before you order postage. That way you know exactly how much you will need and there will not be any surprises! Also, if you want your envelopes to stay as pristine as possible during mailing, ask if they will “hand cancel” them for you. This will keep them away from damaging machines!

What is the etiquette for sending thank you cards after a baby shower?

Don’t forget to send them! I am traditional and always believe a hand written note is best over a text or email. It just shows you made the extra effort. Thank yous should be sent within a month of the shower for baby showers. Also, please no asking your guests to fill out their own envelopes at the shower (cringe!)

Welcoming a new baby into the world is a joyous occasion filled with love and excitement. By working with a newborn photographer and a talented stationery artist, you can create custom invitations and announcements that perfectly capture the magic of this special time. From selecting the perfect design to sending them out to friends and family, every step of the process is an opportunity to make memories that will last a lifetime.

Cleveland Newborn Photographer

I’m Britt, owner of Brittany Serowski Photography. I’m a Cleveland newborn photographer documenting babies, mothers & motherhood journeys. You’ll find I specialize in a portrait experience that is full of ease and joy, with results of beautiful photographed memories. I serve mothers in Cleveland and the surrounding areas. Lakewood, Avon Lake, Bay Village, Rocky River, Fairview Park and more. All motherhood sessions include pre-session online consultations for portrait preparation & style assistance, a styling guide full of knowledge in preparing and making the most out of your session, portrait coverage on location at my exclusive scouted areas & high resolution edited digital portraits delivered in an online gallery.

Are you looking for a newborn photographer? I’d be happy to photograph your bundle of joy. Let’s start the conversation! Want to join my newsletter for all the details on my seasonal minis? Click here!

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Baby Shower Invitations | Birth Announcements | Brittany Serowski Photography

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I'm Britt! A motherhood photographer obsessed with all things home, motherhood & drinking copious amounts of iced coffee. Welcome to my little slice of the web where I share all the latest sessions and bits about my life. I hope you stay a while!

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